RedOne wants to use the magic of music to promote Morocco around the world

Culture
23 May 2018

The famous Moroccan producer Nadir Khayat, aka RedOne, is currently shooting in Agadir a video clip that will be broadcast during the World Cup in Russia. In view of the worldwide success of "Boom Boom", which promotes the various treasures Morocco has to offer, the new song promises to be a great promotion for Agadir. "Music has a great capacity to be exported around the world. Given my status as an artist and the success over the years that I have had, thank God, I feel a great desire to use it to make my country known around the world," he notes.

The day after the signing of a contract linking the production company RedOne Records to numerous institutional partners of Souss-Massa as well as the Moroccan National Tourist Office (ONMT), the creator of global hits for the benefit of global stars has started the work of filming.

Several sites of the first seaside resort will thus appear in the clip of the official anthem of the Bein Sports channels for the World Cup, which the artist with 45 million singles sold is currently finalizing.

Entitled "One world", this clip was shot in Moscow and today in Agadir, said the Moroccan producer, author, composer and artistic director.

"I proposed to the managers of Bein Sport to shoot partly in Morocco. They accepted. It must be said that since the realization of Boom Boom, I feel that I must continue to realize a long time dream: to contribute to make my beautiful country known throughout the world," confides the native of Tetouan.

Source: MAP

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